Leading development of the FindCollab influencer platform
FindCollab connects brands and agencies with nano, micro and macro influencers for paid and barter campaigns. As Lead Software Developer (Oct 2024 – Dec 2025), I led the design and development of the platform's core features and APIs.
Two-sided marketplace for brands and creators
Brands post campaigns, influencers apply, and the platform manages discovery, messaging, offers and payments in between. That means a lot of moving parts: profiles with social-media data, campaign workflows, credits, wallets, notifications and an admin team that needs control over everything.
Key features and systems
- Influencer API (46 endpoints): authentication, registration, profiles, campaigns, messaging and social-media integration for the mobile and web apps, plus APIs for account, media kit and KYC.
- Credit system: credit packages with multiple payment methods, application costs that scale with campaign value, sign-up bonuses and expiry, so applications stay meaningful for brands.
- Wallet and payment release: campaign payments are locked when an offer is made and released to the influencer's wallet by the brand, with full tracking of who released what and when.
- Rate-limited email queue: the host allowed only 250 emails per hour, so campaign announcements were queued and sent in the background within the limit, with automatic rescheduling.
- AI-assisted data enrichment: when admins bulk-imported influencers by CSV, missing gender and age were estimated from profile photos using face-analysis models (face-api.js / TensorFlow.js with Nyckel and Azure Face API).
- Creator import pipeline: bulk creation of live creator accounts from a spreadsheet, fetching each creator's Instagram data at a steady five per minute.
- AI campaign design: an Azure OpenAI agent that helps brands draft campaign briefs in a structured format.
Leading the engineering work
Beyond building features, I translated business requirements into technical designs with cross-functional teams, mentored developers, and drove code review and engineering best practices. I also integrated live social-media post metrics from third-party data providers.
Results
Tech stack
- CodeIgniter 3
- PHP
- MySQL
- REST API
- Azure OpenAI
- face-api.js
- Cron
- Queues